USA - Flash report, Automotive sales volume, 2024 (2024)

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2019 2020 2021 2022 2023 2024

Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sep. Oct. Nov. Dec.

Flash report, May 2024

Jun 4, 2024

U.S. auto sales rise 5.0% in May

Note: Some figures were updated on June 6.

U.S. new vehicle sales of 1,444,543 units for the month of May represented an increase of 8.8% from April and an increase of 5.0% from one year ago in May 2023.
Total U.S. vehicle sales of 6,548,694 units for the first five months of 2024 represent a 3.5% increase from the same period in 2023.
There were 26 selling days in May 2024, one more than the 25 days in May 2023.
May’s passenger car sales decreased 3.4% to 288,634 units, resulting in a 20.0% market share, while SUV and truck sales increased 7.3% to 1,155,904 units, resulting in an 80.0% market share.
Light vehicle seasonally adjusted annualized sales (SAAR) for May 2024 was 16.08 million units versus 15.60 million units one year ago.
General Motors monthly sales increased 8.0%, Ford sales increased 11.4%, but Stellantis sales dropped 19.1%.
As EV competition intensifies, Tesla sales decreased 11.6% from last May to 51,600 units, giving it a U.S. market share of 3.6%.
EV startup Rivian sales were down 14.1% to 3,620 vehicles, Karma sales were down 50.0% to 2 vehicles, Polestar sales were down 58.2% from the same month last year to 377 vehicles, Lucid Motors sales were up 19.4% from last year to 559 units, and newcomers Fisker sold 717 vehicles, while Ineos sold 573 SUVs.
Among Japanese companies, Toyota sales were up 14.2%, Nissan sales were down 1.1%, Honda sales were up 6.4%, Subaru sales were up 7.0%, Mitsubishi sales were up 0.3%, and Mazda sales were up 6.9 %.
Hyundai sales were up 11.6%, and Kia sales were up 5.1%.
Among German companies, VW sales were up 35.3%, BMW sales were up 7.0%, and Mercedes-Benz sales were down 4.6%
Jaguar Land Rover sales increased 76.4% from last May, while Volvo Car sales decreased 5.3%.
The best-selling models in May 2024 were:
1. Ford F-Series (down 1.6% from May 2023)
2. Chevrolet Silverado (up 15.2%)
3. Toyota RAV4 (up 24.7%)
4. Honda CR-V (up 11.0%)
5. Tesla Model Y (down 10.1%)
6. Ram Ram Pickup (down 24.8%)
7. GMC Sierra (up 7.5%)
8. Toyota Camry (down 12.7%)
9. Honda Civic (up 48.9%)
10. Chevrolet Equinox (up 21.8%)Sales of new vehicles by type

 Type20242023Y-o-Y20242023Y-o-Y
MayMayJan.-MayJan.-May
Passenger Cars288,634298,707-3.4%1,307,3941,340,177-2.4%
Light Trucks (Pickup Truck, SUV)1,155,9091,077,5807.3%5,241,3004,989,0225.1%
Total1,444,5431,376,2875.0%6,548,6946,329,1993.5%

Source: MarkLines Data Center

USA - Sales of passenger cars and light commercial vehicles (Click for data by model) (Sales figures of Volvo have been updated. June 6, 2024)

May 2024May 2023y-o-yJan.-May
2024
Jan.-May
2023
y-o-y
GM *2Total245,340227,1248.0%1,057,8001,053,6400.4%
Share17.0%16.5%0.5 pt16.2%16.6%-0.5 pt
Toyota *2Total216,767189,73814.2%993,333845,28417.5%
Share15.0%13.8%1.2 pt15.2%13.4%1.8 pt
FordTotal188,938169,58211.4%872,352824,0665.9%
Share13.1%12.3%0.8 pt13.3%13.0%0.3 pt
HondaTotal127,129119,4456.4%577,539520,03411.1%
Share8.8%8.7%0.1 pt8.8%8.2%0.6 pt
Stellantis *2Total122,818151,786-19.1%559,026659,596-15.2%
Share8.5%11.0%-2.5 pt8.5%10.4%-1.9 pt
HyundaiTotal84,40275,60611.6%358,094350,4932.2%
Share5.8%5.5%0.3 pt5.5%5.5%-0.1 pt
Nissan *2Total78,55379,404-1.1%405,654398,9681.7%
Share5.4%5.8%-0.3 pt6.2%6.3%-0.1 pt
KiaTotal75,15671,4975.1%320,531323,838-1.0%
Share5.2%5.2%0.0 pt4.9%5.1%-0.2 pt
SubaruTotal58,35654,5317.0%267,215248,9217.3%
Share4.0%4.0%0.1 pt4.1%3.9%0.1 pt
Tesla *2Total51,60058,377-11.6%239,100277,257-13.8%
Share3.6%4.2%-0.7 pt3.7%4.4%-0.7 pt
MazdaTotal35,56233,2626.9%166,790153,9978.3%
Share2.5%2.4%0.0 pt2.5%2.4%0.1 pt
VW *2Total35,00225,87635.3%149,281119,02425.4%
Share2.4%1.9%0.5 pt2.3%1.9%0.4 pt
BMWTotal32,37230,2507.0%144,924140,3393.3%
Share2.2%2.2%0.0 pt2.2%2.2%0.0 pt
Mercedes *1 *2Total30,53032,004-4.6%141,590139,4981.5%
Share2.1%2.3%-0.2 pt2.2%2.2%0.0 pt
Audi *2Total17,39718,118-4.0%78,24189,418-12.5%
Share1.2%1.3%-0.1 pt1.2%1.4%-0.2 pt
VolvoTotal10,15310,723-5.3%51,70846,81710.4%
Share0.7%0.8%-0.1 pt0.8%0.7%0.0 pt
Land Rover *2Total8,2844,76174.0%37,55927,22837.9%
Share0.6%0.3%0.2 pt0.6%0.4%0.1 pt
MitsubishiTotal8,0868,0630.3%43,66437,87015.3%
Share0.6%0.6%0.0 pt0.7%0.6%0.1 pt
Porsche *2Total7,5116,04924.2%27,91429,159-4.3%
Share0.5%0.4%0.1 pt0.4%0.5%0.0 pt
Rivian *2Total3,6204,213-14.1%21,14716,34429.4%
Share0.3%0.3%-0.1 pt0.3%0.3%0.1 pt
MINI *2Total2,0802,706-23.1%10,18512,152-16.2%
Share0.1%0.2%-0.1 pt0.2%0.2%0.0 pt
Jaguar *2Total96448399.6%4,8443,66732.1%
Share0.1%0.0%0.0 pt0.1%0.1%0.0 pt
FiskerTotal717--%3,217--%
Share0.0%-%-%0.0%-%-%
Ineos AutomotiveTotal573--%3,121--%
Share0.0%-%-%0.0%-%-%
Lucid Motors *2Total55946819.4%3,1482,33934.6%
Share0.0%0.0%0.0 pt0.0%0.0%0.0 pt
Polestar *2Total377902-58.2%3,0374,061-25.2%
Share0.0%0.1%0.0 pt0.0%0.1%0.0 pt
Karma *2Total24-50.0%1017-41.2%
Share0.0%0.0%0.0 pt0.0%0.0%0.0 pt
VinFast *2TotalN/AN/A-%N/AN/A-%
Share-%-%-%-%-%-%
OthersTotal1,6951,31528.9%7,6705,17248.3%
Share0.1%0.1%0.0 pt0.1%0.1%0.0 pt
Grand Total *21,444,5431,376,2875.0%6,548,6946,329,1993.5%

Source: Releases by each company, MarkLines Data Center
*1 Includes Sprinter
*2 Estimates

Flash report, April 2024

May 2, 2024

U.S. auto sales slide 2.4% in April

Note: Some figures were updated on May 7.

U.S. new vehicle sales of 1,327,976 units for the month of April represented a decrease of 8.1% from March and a decrease of 2.4% from one year ago in April 2023.
There were 25 selling days in April 2024, one less than the 26 days in April 2023.
April’s passenger car sales decreased 10.7% to 264,482 units, resulting in a 19.9% market share, while SUV and truck sales decreased 0.1% to 1,063,494 units, resulting in an 80.1% market share.
Light vehicle seasonally adjusted annualized sales (SAAR) for April 2024 was 15.9 million units versus 15.77 million units one year ago.
General Motors monthly sales decreased 2.2%, Ford sales decreased 2.2%, but Stellantis sales dropped 25.9%.
As EV competition intensifies, Tesla sales decreased 17.4% from last April to 47,300 units, giving it a U.S. market share of 3.5%.
EV startup Rivian sales were down 5.9% to 3,939 vehicles, Polestar sales were down 45.1% from the same month last year to 450 vehicles, Lucid Motors sales were up 33.8% to 622 units, and newcomers Fisker sold 840 vehicles, while Ineos sold 543 SUVs.
Among Japanese companies, Toyota sales were up 13.7%, Nissan sales were down 11.2%, Honda sales were up 0.4%, Subaru sales were up 9.5%, Mitsubishi sales were down 19.1%, and Mazda sales were down 3.8%.
Hyundai sales were down 3.3%, and Kia sales were down 3.6%.
Among German companies, VW sales were up 27.2%, BMW sales were up 1.6%, and Mercedes-Benz sales were down 10.6%
Jaguar Land Rover sales increased 55.7% from last April, while Volvo Car sales increased 10.3%.
The best-selling models in April 2024 were:
1. Ford F-Series (down 7.2% from April 2023)
2. Chevrolet Silverado (up 8.1%)
3. Toyota RAV4 (up 32.2%)
4. Honda CR-V (up 1.4%)
5. Tesla Model Y (down 9.1%)
6. GMC Sierra (up 2.1%)
7. Toyota Camry (down 8.6%)
8. Ram Ram Pickup (down 35.9%)
9. Honda Civic (up 35.1%)
10. Toyota Corolla (up 27.0%)Sales of new vehicles by type

 Type20242023Y-o-Y20242023Y-o-Y
Apr.Apr.Jan.-Apr.Jan.-Apr.
Passenger Cars264,482296,116-10.7%1,018,7601,041,470-2.2%
Light Trucks (Pickup Truck, SUV)1,063,4941,064,474-0.1%4,085,2913,911,4424.4%
Total1,327,9761,360,590-2.4%5,104,0514,952,9123.1%

Source: MarkLines Data Center

USA - Sales of passenger cars and light commercial vehicles (Click for data by model) (Sales figures of BMW,MINI,Volvo have been updated. May 7, 2024)

Apr. 2024Apr. 2023y-o-yJan.-Apr.
2024
Jan.-Apr.
2023
y-o-y
GM *2Total222,405227,329-2.2%812,460826,516-1.7%
Share16.7%16.7%0.0 pt15.9%16.7%-0.8 pt
Toyota *2Total211,469185,98813.7%776,566655,54618.5%
Share15.9%13.7%2.3 pt15.2%13.2%2.0 pt
FordTotal178,599182,623-2.2%683,414654,4844.4%
Share13.4%13.4%0.0 pt13.4%13.2%0.2 pt
HondaTotal116,586116,0820.4%450,410400,58912.4%
Share8.8%8.5%0.2 pt8.8%8.1%0.7 pt
Stellantis *2Total101,967137,680-25.9%436,208507,810-14.1%
Share7.7%10.1%-2.4 pt8.5%10.3%-1.7 pt
Nissan *2Total74,36683,746-11.2%327,101319,5642.4%
Share5.6%6.2%-0.6 pt6.4%6.5%0.0 pt
HyundaiTotal74,11176,669-3.3%273,692274,887-0.4%
Share5.6%5.6%-0.1 pt5.4%5.6%-0.2 pt
KiaTotal65,75468,205-3.6%245,375252,341-2.8%
Share5.0%5.0%-0.1 pt4.8%5.1%-0.3 pt
SubaruTotal55,86351,0149.5%208,859194,3907.4%
Share4.2%3.7%0.5 pt4.1%3.9%0.2 pt
Tesla *2Total47,30057,250-17.4%187,400218,880-14.4%
Share3.6%4.2%-0.6 pt3.7%4.4%-0.7 pt
VW *2Total32,17825,29527.2%114,27993,14822.7%
Share2.4%1.9%0.6 pt2.2%1.9%0.4 pt
MazdaTotal31,12532,351-3.8%131,228120,7358.7%
Share2.3%2.4%0.0 pt2.6%2.4%0.1 pt
Mercedes *1 *2Total28,43731,793-10.6%111,060107,4943.3%
Share2.1%2.3%-0.2 pt2.2%2.2%0.0 pt
BMW *2Total28,07727,6231.6%112,552110,0892.2%
Share2.1%2.0%0.1 pt2.2%2.2%0.0 pt
Audi *2Total16,61818,537-10.4%60,84471,300-14.7%
Share1.3%1.4%-0.1 pt1.2%1.4%-0.2 pt
VolvoTotal10,6049,61110.3%41,55536,09415.1%
Share0.8%0.7%0.1 pt0.8%0.7%0.1 pt
Land Rover *2Total7,7854,98956.0%29,27522,46730.3%
Share0.6%0.4%0.2 pt0.6%0.5%0.1 pt
MitsubishiTotal7,1758,869-19.1%35,57829,80719.4%
Share0.5%0.7%-0.1 pt0.7%0.6%0.1 pt
Porsche *2Total6,9745,67023.0%20,40323,110-11.7%
Share0.5%0.4%0.1 pt0.4%0.5%-0.1 pt
Rivian *2Total3,9394,185-5.9%17,52712,13144.5%
Share0.3%0.3%0.0 pt0.3%0.2%0.1 pt
MINI *2Total1,7362,162-19.7%8,1059,446-14.2%
Share0.1%0.2%0.0 pt0.2%0.2%0.0 pt
Jaguar *2Total89558553.0%3,8803,18421.9%
Share0.1%0.0%0.0 pt0.1%0.1%0.0 pt
FiskerTotal840--%2,500--%
Share0.1%-%-%0.0%-%-%
Lucid Motors *2Total62246533.8%2,5891,87138.4%
Share0.0%0.0%0.0 pt0.1%0.0%0.0 pt
Ineos AutomotiveTotal543--%2,548--%
Share0.0%-%-%0.0%-%-%
Polestar *2Total450819-45.1%2,6603,159-15.8%
Share0.0%0.1%0.0 pt0.1%0.1%0.0 pt
Karma *2Total25-60.0%813-38.5%
Share0.0%0.0%0.0 pt0.0%0.0%0.0 pt
VinFast *2TotalN/AN/A-%N/AN/A-%
Share-%-%-%-%-%-%
OthersTotal1,5561,04548.9%5,9753,85754.9%
Share0.1%0.1%0.0 pt0.1%0.1%0.0 pt
Grand Total *21,327,9761,360,590-2.4%5,104,0514,952,9123.1%

Source: Releases by each company, MarkLines Data Center
*1 Includes Sprinter
*2 Estimates


USA - Top 10 best selling models

-Maker/BrandModelApr.2024Apr.2023Y-o-YJan.-Apr.
2024
Jan.-Apr.
2023
Y-o-Y
1FordFord F-Series64,56869,595-7.2%217,511239,972-9.4%
2ChevroletSilverado49,29845,5858.1%176,861169,5794.3%
3ToyotaRAV438,78529,33332.2%163,607113,75243.8%
4HondaCR-V32,23231,7761.4%127,27099,01728.5%
5TeslaModel Y32,00034,257-6.6%122,900121,1871.4%
6GMCGMC Sierra25,87325,3392.1%94,47092,5372.1%
7ToyotaCamry25,80428,233-8.6%104,14194,7769.9%
8Ram (2021-)Ram P/U23,97837,426-35.9%113,395142,776-20.6%
9HondaCivic22,04316,31735.1%83,97261,86535.7%
10ToyotaCorolla20,46616,11427.0%75,33653,61340.5%

Source: MarkLines Data Center

2019 2020 2021 2022 2023 2024

Flash report, March 2024

Apr 3, 2024

U.S. auto sales rise 5.1 % in MarchNote: Some figures were updated on April 5.

U.S. new vehicle sales of 1,455,030 units for the month of March represented an increase of 15.5% from February, and an increase of 5.1% from one year ago in March 2023.
There were 27 selling days in March 2024, same as the 27 days in March 2023.
March’s passenger car sales were 293,894 units the same level as last March, resulting in a 20.2% market share, while SUV and truck sales increased 6.5% to 1,161,136 units, resulting in a 79.8% market share.
Light vehicle seasonally adjusted annualized sales (SAAR) for March 2024 was 15.56 million units versus 15.02 million units one year ago.
General Motors monthly sales decreased 0.5%, Ford sales increased 5.5%, and Stellantis sales dropped 9.3%.
As EV competition intensifies, Tesla sales decreased 14.4% from last March to 50,400 units, giving it a U.S. market share of 3.5%.
EV startup Rivian sales were up 74.3% to 4,892 vehicles, Polestar sales were down 20.8% from the same month last year to 690 vehicles, Lucid Motors sales were up 3.0% to 575 units, and newcomers Fisker sold 610 vehicles, while Ineos sold 595 SUVs.
Among Japanese companies, Toyota sales were up 22.5%, Nissan sales were down 1.1%, Honda sales were up 11.8%, Subaru sales were up 15.2%, Mitsubishi sales were up 52.8%, and Mazda sales were up 6.7 %.
Hyundai sales were up 2.2%, but Kia sales were down 2.6%.
Among German companies, VW sales were up 36.9%, BMW sales were up 1.9%, and Mercedes-Benz sales were up 2.8%
Jaguar Land Rover sales increased 35.1% from last March, but Volvo Car sales increased 49.7%.
The best-selling models in March 2024 were:
1. Ford F-Series (down 13.2% from March 2023)
2. Chevrolet Silverado (up 0.7%)
3. Toyota RAV4 (up 51.2%)
4. Nissan Rogue (up 14.1%)
5. Honda CR-V (up 17.9%)
6. Tesla Model Y (up 0.3%)
7. Ram Ram pickup (down 16.0%)
8. Toyota Camry (up 21.3%)
9. GMC Sierra (up 21.7%)
10. Honda Civic (up 44.9%)Sales of new vehicles by type (Sales figures of BMW,MINI,Volvo have been updated. April 5, 2024)

 Type20242023Y-o-Y20242023Y-o-Y
Mar.Mar.Jan.-Mar.Jan.-Mar.
Passenger Cars293,894293,9800.0%754,965745,3541.3%
Light Trucks (Pickup Truck, SUV)1,161,1361,089,8846.5%3,019,7262,846,9686.1%
Total1,455,0301,383,8645.1%3,774,6913,592,3225.1%

Source: MarkLines Data Center

USA - Sales of passenger cars and light commercial vehicles (Click for data by model) (Sales figures of BMW,MINI,Volvo have been updated. April 5, 2024)

Mar. 2024Mar. 2023y-o-yJan.-Mar.
2024
Jan.-Mar.
2023
y-o-y
GM *2Total229,297230,537-0.5%590,055599,187-1.5%
Share15.8%16.7%-0.9 pt15.6%16.7%-1.0 pt
Toyota *2Total215,181175,68422.5%565,097469,55820.3%
Share14.8%12.7%2.1 pt15.0%13.1%1.9 pt
FordTotal179,870170,4145.5%504,815471,8617.0%
Share12.4%12.3%0.0 pt13.4%13.1%0.2 pt
HondaTotal130,504116,74611.8%333,824284,50717.3%
Share9.0%8.4%0.5 pt8.8%7.9%0.9 pt
Stellantis *2Total127,520140,640-9.3%334,241370,130-9.7%
Share8.8%10.2%-1.4 pt8.9%10.3%-1.4 pt
Nissan *2Total101,989103,174-1.1%252,735235,8187.2%
Share7.0%7.5%-0.4 pt6.7%6.6%0.1 pt
HyundaiTotal82,82381,0602.2%199,581198,2180.7%
Share5.7%5.9%-0.2 pt5.3%5.5%-0.2 pt
KiaTotal69,47271,294-2.6%179,621184,136-2.5%
Share4.8%5.2%-0.4 pt4.8%5.1%-0.4 pt
SubaruTotal61,29753,21315.2%152,996143,3766.7%
Share4.2%3.8%0.4 pt4.1%4.0%0.1 pt
Tesla *2Total50,40058,859-14.4%140,100161,630-13.3%
Share3.5%4.3%-0.8 pt3.7%4.5%-0.8 pt
MazdaTotal37,11934,7786.7%100,10388,38413.3%
Share2.6%2.5%0.0 pt2.7%2.5%0.2 pt
BMW *2Total35,16834,5271.9%84,47582,4662.4%
Share2.4%2.5%-0.1 pt2.2%2.3%-0.1 pt
VW *2Total34,61825,28236.9%82,10167,85321.0%
Share2.4%1.8%0.6 pt2.2%1.9%0.3 pt
Mercedes *1 *2Total28,96828,1792.8%81,58975,7017.8%
Share2.0%2.0%0.0 pt2.2%2.1%0.1 pt
Audi *2Total17,18119,157-10.3%44,22652,763-16.2%
Share1.2%1.4%-0.2 pt1.2%1.5%-0.3 pt
VolvoTotal15,31510,23049.7%30,95126,48316.9%
Share1.1%0.7%0.3 pt0.8%0.7%0.1 pt
MitsubishiTotal12,3678,09152.8%28,40320,93835.7%
Share0.8%0.6%0.3 pt0.8%0.6%0.2 pt
Land Rover *2Total8,4166,36032.3%21,49017,47823.0%
Share0.6%0.5%0.1 pt0.6%0.5%0.1 pt
Porsche *2Total5,1526,486-20.6%13,42917,440-23.0%
Share0.4%0.5%-0.1 pt0.4%0.5%-0.1 pt
Rivian *2Total4,8922,80774.3%13,5887,94671.0%
Share0.3%0.2%0.1 pt0.4%0.2%0.1 pt
MINI *2Total2,2493,073-26.8%6,3697,284-12.6%
Share0.2%0.2%-0.1 pt0.2%0.2%0.0 pt
Jaguar *2Total1,14871760.1%2,9852,59914.9%
Share0.1%0.1%0.0 pt0.1%0.1%0.0 pt
Polestar *2Total690871-20.8%2,2102,340-5.6%
Share0.0%0.1%0.0 pt0.1%0.1%0.0 pt
FiskerTotal610--%1,660--%
Share0.0%-%-%0.0%-%-%
Ineos AutomotiveTotal595--%2,005--%
Share0.0%-%-%0.1%-%-%
Lucid Motors *2Total5755583.0%1,6171,40615.0%
Share0.0%0.0%0.0 pt0.0%0.0%0.0 pt
Karma *2Total12-50.0%68-25.0%
Share0.0%0.0%0.0 pt0.0%0.0%0.0 pt
VinFast *2TotalN/AN/A-%N/AN/A-%
Share-%-%-%-%-%-%
OthersTotal1,6131,12543.4%4,4192,81257.1%
Share0.1%0.1%0.0 pt0.1%0.1%0.0 pt
Grand Total *21,455,0301,383,8645.1%3,774,6913,592,3225.1%

Source: Releases by each company, MarkLines Data Center
*1 Includes Sprinter
*2 Estimates

USA - Top 10 best selling models

-Maker/BrandModelMar. 2024Mar. 2023Y-o-YJan.-Mar.
2024
Jan.-Mar.
2023
Y-o-Y
1FordFord F-Series52,41260,381-13.2%152,943170,377-10.2%
2ChevroletSilverado50,22749,8620.7%127,563123,9942.9%
3ToyotaRAV446,84830,97651.2%124,82284,41947.9%
4NissanRogue38,71133,92414.1%90,80476,49918.7%
5HondaCR-V36,65531,08417.9%95,03867,24141.3%
6TeslaModel Y34,90031,15012.0%90,90086,9304.6%
7Ram (2021-)Ram P/U32,57738,791-16.0%89,417105,350-15.1%
8ToyotaCamry30,07724,80421.3%78,33666,54317.7%
9GMCGMC Sierra28,10023,09721.7%68,59767,1982.1%
10HondaCivic25,25217,42344.9%61,92945,54836.0%

Source: MarkLines Data Center

2019 2020 2021 2022 2023 2024

Flash report, February 2024

Mar 4, 2024

U.S. auto sales jump 9.6 % in February

Note: Some figures were updated on March 6.

U.S. new vehicle sales of 1,259,770 units for the month of February represented an increase of 16.4% from January, and an increase of 9.6% from one year ago in February 2023.
Being a leap year, there were 25 selling days in February 2024, one more than the 24 days in February 2023.
February’s passenger car sales increased 7.2% to 249,605 units, resulting in a 19.8% market share, while SUV and truck sales increased 10.2% to 1,010,165 units, resulting in a 80.2% market share.
Light vehicle seasonally adjusted annualized sales (SAAR) for February 2024 was 15.99 million units versus 15.00 million units one year ago.
General Motors monthly sales increased 6.3%, Ford sales increased 10.7%, but Stellantis sales dropped 9.1%.
As EV competition intensifies, Tesla sales increased 1.6% from last February to 54,045 estimated units, giving it a U.S. market share of 4.3%.
EV startup Rivian sales were up 93.8% to 5,168 vehicles, Polestar sales were down 11.5% from the same month last year to 678 vehicles, Lucid Motors sales were up 32.5% to 603 units, and newcomers Fisker sold 515 vehicles, while Ineos sold 650 SUVs.
Among Japanese companies, Toyota sales were up 16.9%, Nissan sales were up 26.6%, Honda sales were up an astounding 32.3%, Subaru sales were up 3.1%, Mitsubishi sales were up 25.9%, and Mazda sales were up 6.7 %.
Hyundai sales were up 6.0%, but Kia sales were down 3.0%.
Among German companies, VW sales were up 17.7%, BMW sales were up 7.4%, and Mercedes-Benz sales were up 9.9%
Jaguar Land Rover sales increased 64.2% from last February, and Volvo Car sales decreased 7.5%.
The best-selling models in February 2024 were:
1. Ford F-Series (down 5.8% from February 2023)
2. Chevrolet Silverado (up 12.3%)
3. Toyota RAV4 (up 44.0%)
4. Tesla Model Y (up 17.2%)
5. Nissan Rogue (up 44.9%)
6. Honda CR-V (up 98.6%)
7. Ram Ram pickup (down 16.7%)
8. Toyota Camry (up 6.7%)
9. GMC Sierra (up 1.6%)
10. Honda Civic (up 36.6%)

Sales of new vehicles by type (Sales figures of Volvo have been updated. March 6, 2024)

 Type20242023Y-o-Y20242023Y-o-Y
Feb.Feb.Jan.-Feb.Jan.-Feb.
Passenger Cars249,605232,9207.2%471,199451,3744.4%
Light Trucks (Pickup Truck, SUV)1,010,165916,57110.2%1,871,1911,757,0846.5%
Total1,259,7701,149,4919.6%2,342,3902,208,4586.1%

Source: MarkLines Data Center

USA - Sales of passenger cars and light commercial vehicles (Click for data by model) (Sales figures of Volvo have been updated. March 6, 2024)

Feb. 2024Feb. 2023y-o-yJan.-Feb.
2024
Jan.-Feb.
2023
y-o-y
GM *2Total197,201185,5606.3%360,758368,650-2.1%
Share15.7%16.1%-0.5 pt15.4%16.7%-1.3 pt
Toyota *2Total184,290157,69716.9%349,916293,87419.1%
Share14.6%13.7%0.9 pt14.9%13.3%1.6 pt
FordTotal173,065156,37710.7%324,945301,4477.8%
Share13.7%13.6%0.1 pt13.9%13.6%0.2 pt
HondaTotal110,11083,24732.3%203,320167,76121.2%
Share8.7%7.2%1.5 pt8.7%7.6%1.1 pt
Stellantis *2Total109,420120,322-9.1%206,721229,490-9.9%
Share8.7%10.5%-1.8 pt8.8%10.4%-1.6 pt
Nissan *2Total91,62172,39326.6%150,746132,64413.6%
Share7.3%6.3%1.0 pt6.4%6.0%0.4 pt
HyundaiTotal64,94661,2526.0%116,758117,158-0.3%
Share5.2%5.3%-0.2 pt5.0%5.3%-0.3 pt
KiaTotal59,05960,859-3.0%110,149112,842-2.4%
Share4.7%5.3%-0.6 pt4.7%5.1%-0.4 pt
Tesla *2Total54,04553,2151.6%107,875102,7715.0%
Share4.3%4.6%-0.3 pt4.6%4.7%0.0 pt
SubaruTotal47,18945,7903.1%91,69990,1631.7%
Share3.7%4.0%-0.2 pt3.9%4.1%-0.2 pt
MazdaTotal32,70530,6396.7%62,98453,60617.5%
Share2.6%2.7%-0.1 pt2.7%2.4%0.3 pt
Mercedes *1 *2Total27,24424,7799.9%52,62147,52210.7%
Share2.2%2.2%0.0 pt2.2%2.2%0.1 pt
BMW *2Total26,34724,5317.4%49,30747,9392.9%
Share2.1%2.1%0.0 pt2.1%2.2%-0.1 pt
VW *2Total26,02922,10617.7%47,48342,57111.5%
Share2.1%1.9%0.1 pt2.0%1.9%0.1 pt
Audi *2Total14,35717,068-15.9%27,04533,606-19.5%
Share1.1%1.5%-0.3 pt1.2%1.5%-0.4 pt
MitsubishiTotal8,8237,00925.9%16,03612,84724.8%
Share0.7%0.6%0.1 pt0.7%0.6%0.1 pt
Land Rover *2Total8,2054,57879.2%14,36011,11829.2%
Share0.7%0.4%0.3 pt0.6%0.5%0.1 pt
VolvoTotal7,9208,560-7.5%15,63616,253-3.8%
Share0.6%0.7%-0.1 pt0.7%0.7%-0.1 pt
Porsche *2Total5,1975,714-9.0%10,48610,954-4.3%
Share0.4%0.5%-0.1 pt0.4%0.5%0.0 pt
Rivian *2Total5,1682,66793.8%10,1955,13998.4%
Share0.4%0.2%0.2 pt0.4%0.2%0.2 pt
MINI *2Total2,1922,1601.5%4,1204,211-2.2%
Share0.2%0.2%0.0 pt0.2%0.2%0.0 pt
Polestar *2Total678766-11.5%1,5201,4693.5%
Share0.1%0.1%0.0 pt0.1%0.1%0.0 pt
Jaguar *2Total675831-18.8%1,3971,882-25.8%
Share0.1%0.1%0.0 pt0.1%0.1%0.0 pt
Ineos AutomotiveTotal650--%1,410--%
Share0.1%-%-%0.1%-%-%
Lucid Motors *2Total60345532.5%1,04284822.9%
Share0.0%0.0%0.0 pt0.0%0.0%0.0 pt
FiskerTotal515--%1,050--%
Share0.0%-%-%0.0%-%-%
Karma *2Total12-50.0%56-16.7%
Share0.0%0.0%0.0 pt0.0%0.0%0.0 pt
VinFast *2TotalN/AN/A-%N/AN/A-%
Share-%-%-%-%-%-%
OthersTotal1,51591465.8%2,8061,68766.3%
Share0.1%0.1%0.0 pt0.1%0.1%0.0 pt
Grand Total *21,259,7701,149,4919.6%2,342,3902,208,4586.1%

Source: Releases by each company, MarkLines Data Center
*1 Includes Sprinter
*2 Estimates

USA - Top 10 best selling models

-Maker/BrandModelFeb. 2024Feb. 2023Y-o-YJan.-Feb.
2024
Jan.-Feb.
2023
Y-o-Y
1FordFord F-Series51,82954,995-5.8%100,531109,996-8.6%
2ChevroletSilverado43,21238,47312.3%77,33674,1324.3%
3ToyotaRAV442,61129,58144.0%77,97453,44345.9%
4TeslaModel Y36,84529,21526.1%71,17555,78027.6%
5NissanRogue35,66624,60944.9%52,09342,57522.4%
6HondaCR-V32,03116,12698.6%58,38336,15761.5%
7Ram (2021-)Ram P/U27,10632,545-16.7%56,84066,559-14.6%
8ToyotaCamry26,19924,5626.7%48,25941,73915.6%
9GMCGMC Sierra22,14221,7861.6%40,49744,101-8.2%
10HondaCivic20,22814,81236.6%36,67728,12530.4%

Source: MarkLines Data Center

2019 2020 2021 2022 2023 2024

Flash report, January 2024

Feb 2, 2024

U.S. auto sales up 2.2 % in January

Note: Some figures were updated on Feb. 7.

U.S. new vehicle sales of 1,082,620 units for the month of January represented a decrease of 25.6% from December 2023, and an increase of 2.2% from one year ago in January 2023.
There were 25 selling days in January 2024, one more than the 24 days in January 2023.
January’s passenger car sales increased 1.4% to 221,594 units, resulting in a 20.6% market share, while SUV and truck sales increased 2.4% to 861,026 units, resulting in a 79.4% market share.
Light vehicle seasonally adjusted annualized sales (SAAR) for January 2024 was 15.06 million units versus 15.26 million units one year ago.
General Motors monthly sales decreased 10.7%, Ford sales increased 4.7%, and Stellantis sales were down 10.9%.
Tesla sales increased 8.6% from last January to 53,850 estimated units, giving it a U.S. market share of 5.0%.
EV startup Rivian sales were up 103.4% to 5,027 vehicles, Karma sales were even at 4 units, Polestar sales were up 19.8% from the same month last year to 842 vehicles, Lucid Motors sales were up 11.7% to 439 units, and Fisker sold 535 vehicles, while Ineos sold 760 SUVs.
Among Japanese companies, Toyota sales were up 21.6%, Nissan sales were down 1.9%, Honda sales were up 10.3%, Subaru sales were up 0.3%, Mitsubishi sales were up 23.6%, and Mazda sales were up 31.8 %.
Hyundai sales were down 7.3%, and Kia sales were down 1.7%.
Among German companies, VW sales were up 4.8%, BMW sales were down 1.9%, and Mercedes-Benz sales were up 11.6%
Jaguar Land Rover sales decreased 9.4% from last January, and Volvo Car sales increased 0.3%.
The best-selling models in January 2024 were:
1. Ford F-Series (down 11.5% from January 2023)
2. Toyota RAV4 (up 46.4%)
3. Tesla Model Y (up 19.7%)
4. Chevrolet Silverado (down 4.3%)
5. Ram Ram pickup (down 12.6%)
6. Honda CR-V (up 31.6%)
7. Toyota Camry (up 32.3%)
8. Ford Explorer (up 20.6%)
9. GMC Sierra (down 17.7%)
10. Honda Civic (up 23.6%)

Sales of new vehicles by type (Sales figures of Volvo,Land Rover,Jaguar have been updated. February 7, 2024)

Type20242023Y-o-Y
Jan.Jan.
Passenger Cars221,594218,4541.4%
Light Trucks (Pickup Truck, SUV)861,026840,5132.4%
Total1,082,6201,058,9672.2%

Source: MarkLines Data Center

USA - Sales of passenger cars and light commercial vehicles (Click for data by model)
(Sales figures of Volvo,Land Rover,Jaguar have been updated. February 7, 2024)

Jan. 2024Jan. 2023Y-o-Y
Toyota *2Total165,626136,17721.6%
Share15.3%12.9%2.4 pt
GM *2Total163,557183,090-10.7%
Share15.1%17.3%-2.2 pt
FordTotal151,880145,0704.7%
Share14.0%13.7%0.3 pt
Stellantis *2Total97,301109,168-10.9%
Share9.0%10.3%-1.3 pt
HondaTotal93,21084,51410.3%
Share8.6%8.0%0.6 pt
Nissan *2Total59,12560,251-1.9%
Share5.5%5.7%-0.2 pt
Tesla *2Total53,83049,5568.6%
Share5.0%4.7%0.3 pt
HyundaiTotal51,81255,906-7.3%
Share4.8%5.3%-0.5 pt
KiaTotal51,09051,983-1.7%
Share4.7%4.9%-0.2 pt
SubaruTotal44,51044,3730.3%
Share4.1%4.2%-0.1 pt
MazdaTotal30,27922,96731.8%
Share2.8%2.2%0.6 pt
Mercedes *1 *2Total25,37722,74311.6%
Share2.3%2.1%0.2 pt
BMW *2Total22,96023,408-1.9%
Share2.1%2.2%-0.1 pt
VW *2Total21,45420,4654.8%
Share2.0%1.9%0.0 pt
Audi *2Total12,68816,538-23.3%
Share1.2%1.6%-0.4 pt
VolvoTotal7,7167,6930.3%
Share0.7%0.7%0.0 pt
MitsubishiTotal7,2135,83823.6%
Share0.7%0.6%0.1 pt
Land Rover *2Total6,1556,540-5.9%
Share0.6%0.6%0.0 pt
Porsche *2Total5,2895,2400.9%
Share0.5%0.5%0.0 pt
Rivian *2Total5,0272,472103.4%
Share0.5%0.2%0.2 pt
MINI *2Total1,9282,051-6.0%
Share0.2%0.2%0.0 pt
Polestar *2Total84270319.8%
Share0.1%0.1%0.0 pt
Ineos AutomotiveTotal760--%
Share0.1%-%-%
Jaguar *2Total7221,051-31.3%
Share0.1%0.1%0.0 pt
FiskerTotal535--%
Share0.0%-%-%
Lucid Motors *2Total43939311.7%
Share0.0%0.0%0.0 pt
Karma *2Total440.0%
Share0.0%0.0%0.0 pt
VinFast *2TotalN/AN/A-%
Share-%-%-%
OthersTotal1,29177367.0%
Share0.1%0.1%0.0 pt
Grand Total *21,082,6201,058,9672.2%

Source: Releases by each company, MarkLines Data Center
*1 Includes Sprinter
*2 Estimates

USA - Top 10 best selling models

-Maker/BrandModelJan. 2024Jan. 2023Y-o-Y
1FordFord F-Series48,70255,001-11.5%
2ToyotaRAV435,36323,86248.2%
3TeslaModel Y34,33026,56529.2%
4ChevroletSilverado34,12435,659-4.3%
5Ram (2021-)Ram P/U29,73434,014-12.6%
6HondaCR-V26,35220,03131.6%
7ToyotaCamry22,06017,17728.4%
8FordExplorer18,83515,61720.6%
9GMCGMC Sierra18,35522,315-17.7%
10HondaCivic16,44913,31323.6%

Source: MarkLines Data Center

2019 2020 2021 2022 2023 2024

USA - Flash report, Automotive sales volume, 2024 (2024)
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